Privacy Policy | Optimize

1. Introduction

This Privacy Policy describes how Optimize Health, Inc. (“Optimize,” “we,” “us,” or “our”) collects, uses, stores, and shares your information when you use our website at https://optmzd.app and related services (the “Platform”). Please read this Privacy Policy carefully before using our Platform.

By using the Platform, you agree to the collection and use of information in accordance with this Policy.

2. What Information We Collect

We collect the following categories of information:

Account Information: Name, email address, and password when you create an account.
Health Baseline Data: Self-reported ratings for energy, sleep, focus, and mood that you provide through our onboarding quiz and daily check-ins.
Health Goals: Your selected health goals (energy, sleep, focus, mood) and lifestyle information (activity level, diet, supplement history).
Supplement Stack Data: Supplements you add to your stack, dosages, start/end dates, and notes.
Usage Data: Pages visited, features used, actions taken, session duration, and other interaction data.
Device & Technical Data: IP address, browser type, operating system, device identifiers, and cookies.
Payment Information: Processed by our third-party payment processor (RevenueCat/Stripe). We do not store full card details.
Communications: Messages you send to our support team.

We do not collect photographs, biometric identifiers, or facial data of any kind.

3. How We Collect Information

Directly from you: When you create an account, complete the onboarding quiz, log check-ins, or contact support.
Automatically: Through cookies, analytics SDKs, and tracking technologies as you use the Platform.
From third-party services: Analytics providers (PostHog), payment processors (RevenueCat), and authentication services (Supabase).

4. Cookies and Tracking Technologies

We use cookies and similar technologies for:

Authentication: Keeping you logged in across sessions.
Analytics: Understanding how users interact with the Platform (via PostHog).
Performance: Identifying errors and improving Platform stability.

You may disable cookies through your browser settings; however, some features of the Platform may not function correctly without them.

5. How We Use Your Information

Provide and personalize the Platform, including AI-generated supplement recommendations based on your health profile.
Display your health progress, trends, and insights on your dashboard.
Process subscription payments and manage your account.
Send transactional emails (account confirmation, receipts, support responses).
Improve the Platform through analytics and user research.
Comply with legal obligations and enforce our Terms of Use.

We do not sell your personal information to third parties.

6. How We Share Your Information

Service Providers: We share data with providers who help operate the Platform (Supabase for database and authentication, PostHog for analytics, RevenueCat/Stripe for payments, OpenAI for AI features). These providers are bound by confidentiality obligations.
Legal Requirements: We may disclose information to comply with applicable law, regulation, or legal process.
Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as a business asset.
With Your Consent: For any other purpose with your explicit consent.

7. Health Data

The health information you provide (energy levels, sleep ratings, supplement usage, etc.) is used solely to provide and improve the Optimize Platform. This information is stored securely and is not shared with third parties for advertising purposes. Health data you enter is self-reported and not verified by medical professionals.

Optimize is not a medical service. Nothing on the Platform constitutes medical advice, diagnosis, or treatment. Always consult a qualified healthcare professional before starting any supplement regimen.

8. Data Security

We implement commercially reasonable technical and organizational measures to protect your information, including TLS encryption in transit and encryption at rest via our database provider (Supabase). However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

9. Data Retention

We retain your information for as long as your account is active or as necessary to provide the Platform and comply with legal obligations. You may request deletion of your account and associated data at any time by emailing optimizebizhq@gmail.com.

10. Your Rights and Choices

Access & Correction: You may access and update your account information through your dashboard settings.
Deletion: You may request deletion of your account and data by contacting us.
Opt-Out of Marketing: You may opt out of promotional emails by clicking “Unsubscribe” in any marketing email.
Cookie Controls: Adjust your browser settings to control cookie behavior.

Depending on your location, additional rights may apply under applicable privacy laws (e.g., GDPR, CCPA). Contact us to exercise any such rights.

11. Children

The Platform is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such data, please contact us immediately.

12. Third-Party Links

The Platform may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties. We encourage you to review their privacy policies.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will indicate changes by updating the “Last Updated” date. Continued use of the Platform after any changes constitutes your acceptance of the revised Policy.

14. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:

Email: optimizebizhq@gmail.com
Website: https://optmzd.app